Marketing
Business Administration Division

The marketing minor is designed to provide relevant courses to students whose majors are in another department, such as Criminal Justice, Social Work, Communication Arts, Religion, Sport Management, etc., and who desire to acquire the fundamentals of the marketing discipline. Students majoring in a business area may not obtain a minor in marketing.

The marketing minor requires 24 semester credit hours including:

• EC 201 Microeconomics (3)
• BA 228 Business Communication (3)
• MG 331 Management and Organizational Behavior (3)
• MK 340 Principles of Marketing (3)
• BA 365 International Business (3)
• MK 450 Buyer Behavior (3)
• Plus 6 semester hours of marketing electives.